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Cross Cultural Marketing

Unveiling Post-Pandemic Insights: Chinese in New Zealand and the Power of Social Media in 2023 5

Unveiling Post-Pandemic Insights: Chinese in New Zealand and the Power of Social Media in 2023

On the go? Listen to a voice recording: Reading time: 13 minutes Published: 2023 | Author: Anne Casey After the aftermath of the COVID-19 pandemic, the consumer landscape for the Chinese has changed, not only in China, but also how it has impacted the Chinese in New Zealand. It is crucial for businesses looking to

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Cross-Cultural Marketing: Chinese-NZ 2021 Calendar

Highlighting Kiwi-Chinese Celebrations and Holidays Through Cross-Cultural Marketing As an increasing number of Chinese migrants are coming to New Zealand, significant Chinese festivals can prove a fruitful marketing opportunity as different cultures celebrate different events and holidays. As a result, we have put together a comprehensive 2021 calendar which highlights both Kiwi and Chinese celebrations.

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